PM Narendra Modi said that the "entire nation is saying in one voice today, 'main hu Modi ka Parivar' (I am Modi's family)".
Top BJP leaders have added the "Modi ka Parivar" slogan on their handles on the X social media platform.
Top BJP leaders, including Union Home Minister Amit Shah and party president JP Nadda, on Monday added the "Modi ka Parivar" slogan on their handles on the X social media platform. The development came hours after Rashtriya Janata Dal (RJD) supremo Lalu Prasad Yadav said at a rally that the Prime Minister "does not have a family of his own".
Earlier in the day while addressing a public meeting in Telangana's Adilabad, the Prime Minister said that his new slogan ahead of the Lok Sabha polls this year is "you are Modi’s and Modi is yours".
While addressing the 'Jan Vishwas Maha Rally' at the Gandhi Maidan in Patna on Sunday, Lalu Yadav had criticised the Prime Minister over his remarks on nepotism,
"People with more children are subjected to humiliation over the issue," the former Bihar Chief Minister said, adding that Modi "does not have a family of his own".
The new slogan is reminiscent of the 2019 "Main bhi Chowkidar Hoon" campaign which was prompted by Congress leader Rahul Gandhi's remark "Chowkidar chor hai".
The word "Chowkidar" gained prominence after Modi started using it when he became the Prime Minister in 2014.
The Congress MP had made the remarks while accusing Modi of corruption in the Rafale fighter jet deal.
Just before the elections took place in May 2019, the Prime Minister launched the poll campaign in March that year by posting a video on X (then Twitter) with the hashtag #MainBhiChowkidar.
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